ABOUT US
The Freja Journal —
Narratives from the Freja Studio, deep dives into our product design, and behind the scenes of starting a brand from scratch.
The Journal
Restock Update
Making good time — our materials for our biggest batch to date have been completed, inspected, and delivered to our factory. Our incredible, dedicated, detail-oriented makers are currently in the midst of cutting...
Restock Update
Making good time — our materials for our biggest batch to date have been completed, inspected, and delivered to our factory. Our incredible, dedicated, detail-oriented makers are currently in the midst of cutting...
Restock Update
Each Jan - late Feb is when our factory takes a well deserved break, and I always take this time to buckle down and eat, live, breathe our designs for the year. ...
Restock Update
Each Jan - late Feb is when our factory takes a well deserved break, and I always take this time to buckle down and eat, live, breathe our designs for the year. ...
Collection 2 (On You)
After a year in the making, Collection 2 is being delivered to their new homes ❤️ What a way to kick off the new year :) Some behind-the-scenes action. This is our entire...
Collection 2 (On You)
After a year in the making, Collection 2 is being delivered to their new homes ❤️ What a way to kick off the new year :) Some behind-the-scenes action. This is our entire...
Looking Ahead.
Looking forward to 2021 💛 I remember this time last year I was a month away from launching Freja, and had such grand plans. I wanted to sell out our...
Looking Ahead.
Looking forward to 2021 💛 I remember this time last year I was a month away from launching Freja, and had such grand plans. I wanted to sell out our...
Happy Holidays!
I was lucky to be able to spend this holiday season sending little gestures of appreciation for everyone who gave us encouragement and support this year <3 First, our 2021 Freja...
Happy Holidays!
I was lucky to be able to spend this holiday season sending little gestures of appreciation for everyone who gave us encouragement and support this year <3 First, our 2021 Freja...
3 Lessons In Building A Sustainable Brand.
Ask questions. Be picky. If it doesn’t meet your standards, create demand for something better. And if you are able to, spend a little more to make a little less. The...
3 Lessons In Building A Sustainable Brand.
Ask questions. Be picky. If it doesn’t meet your standards, create demand for something better. And if you are able to, spend a little more to make a little less. The...