ABOUT US
The Freja Journal —
Narratives from the Freja Studio, deep dives into our product design, and behind the scenes of starting a brand from scratch.
The Journal
The Cost of Running A Handbag Business
I want Freja to stand for transparency and accessibility...so let's talk about money.
The Cost of Running A Handbag Business
I want Freja to stand for transparency and accessibility...so let's talk about money.
Looking Ahead.
Looking forward to 2021 💛 I remember this time last year I was a month away from launching Freja, and had such grand plans. I wanted to sell out our...
Looking Ahead.
Looking forward to 2021 💛 I remember this time last year I was a month away from launching Freja, and had such grand plans. I wanted to sell out our...
Happy Holidays!
I was lucky to be able to spend this holiday season sending little gestures of appreciation for everyone who gave us encouragement and support this year <3 First, our 2021 Freja...
Happy Holidays!
I was lucky to be able to spend this holiday season sending little gestures of appreciation for everyone who gave us encouragement and support this year <3 First, our 2021 Freja...
3 Lessons In Building A Sustainable Brand.
Ask questions. Be picky. If it doesn’t meet your standards, create demand for something better. And if you are able to, spend a little more to make a little less. The...
3 Lessons In Building A Sustainable Brand.
Ask questions. Be picky. If it doesn’t meet your standards, create demand for something better. And if you are able to, spend a little more to make a little less. The...
What Vegan Means to Us.
I’ve always believed that the term “vegan” stands for so much more than a way of eating. For me, vegan means avoiding all exploitation - of animals, of humans, of precious...
What Vegan Means to Us.
I’ve always believed that the term “vegan” stands for so much more than a way of eating. For me, vegan means avoiding all exploitation - of animals, of humans, of precious...
A Zero Waste Mission
I started Freja with a lot of ideas, and two big goals. 1) To make the highest quality, most thoughtfully designed, handmade vegan leather bags. 2) To make them with no...
A Zero Waste Mission
I started Freja with a lot of ideas, and two big goals. 1) To make the highest quality, most thoughtfully designed, handmade vegan leather bags. 2) To make them with no...