Freja Presents: Copenhagen City Guide

Curated by Signe Emilie Olesen

From quiet morning cafés to golden-hour strolls by the canal, content creator Signe Emilie Olesen invites us into her version of Copenhagen — intimate, elegant, and full of charm. These are the places she returns to again and again. Photographed in the city’s late summer light, this guide is both a love letter to her hometown and a snapshot of Copenhagen’s understated allure.

Talent & Curation: Signe Emilie Olesen
Creative Direction: Brielle Smith
On-Location Production: Tesa Jurjasevic

Captured on location in Copenhagen, Denmark — Summer 2025.

Riveria

Tucked into a quiet corner of the city, Riveria is where refinement meets comfort. The pastries are always impeccable, the interiors effortlessly considered — soft woods, gentle light, and an atmosphere that never rushes you. For Signe, it’s a place that grounds her, again and again.

“I come here for the refined interior and the pastries that never disappoint. There is a quiet elegance about the place, and I love that the owner also runs two of my other favorites, Apotek 57 and Lido.”

From Kongens Have to Frama

Leaving the pace of the city behind, Signe often begins with a quiet walk through Kongens Have — the King’s Garden. Among the tree-lined paths and shaded benches, there is always a corner that matches her mood: a place to read, reflect, or simply pause for a moment of calm.

From there, it’s only a short walk to Frama, a design studio housed in a former pharmacy. The transition feels seamless — from nature’s stillness to a space defined by raw textures and intentional details. Inside, every object has a quiet purpose, every surface tells a story. It’s a reminder, Signe says, of how beauty emerges when simplicity is treated with care.

“In the middle of the city’s pace, this is where I slow down and connect with nature. Then, at Frama, I find that same serenity in design — everything feels intentional and beautifully curated.”

Ruby Atelier

A private apartment turned creative destination, Ruby Atelier is a quiet marvel. Inside, contemporary art lives alongside antique furniture and sculptural objects — creating a visual language that’s both classic and modern. It’s one of Signe’s most inspiring places in the city.

Find it familiar? Yes — we hosted our first ever Freja pop-up in Europe here during Copenhagen Fashion Week. For us, as for Signe, the space is a reminder of how minimalism and meaningful detail can speak louder than anything else.

“I love how the apartment merges fine art, historic furniture and objects into one harmonious atmosphere. The space reminds me why I’m drawn to minimalism and the beauty of letting the details speak for themselves.”

Sacrecoeur Design Store

A sunlit design store that feels like stepping into a time capsule. Every corner is filled with vintage treasures — but what lingers is the warmth. For Signe, it’s not just the aesthetics that make Sacrecoeur special, but the people behind it.

“The space is light and airy yet filled with old objects, each with a story to tell. Their eye for design is truly one of a kind… but what makes the space even more special is the warmth of Pernille and her daughter Fine, who welcome you like family.”